Non-Visible Art that does not exist sells Fresh Air for 10.000 Dollar

James Franco (ja, der Oscar-Moderator und Arm-Absäger aus „127 Hours“) hat ein Kunst-Projekt am Start, finanziert wird das ganze über Kickstarter. Die Kunstwerke im Museum of Non-Visible Art existieren lediglich als Ideen. Tatsächlich hat Aimee Davison aus Montreal, „web producer, social media marketer, model and actor“, kürzlich die Arbeit „Fresh Air“ gekauft. Für 10.000 Dollar.

Last month, the actor James Franco put his name behind a strange new project called the Museum of Non-Visible Art, which takes what it calls conceptual art to a whole new level. Their website is here and there's an explainer video here, but in simple terms, the idea of the museum is that the works of art don't exist physically, instead they are imagined by the artist. So when you purchase the "work of art" you get a "card" to hang on an empty wall and you "describe it to your audience."

Amazingly, the museum just made one big sale. A woman paid $10,000 for a piece title "Fresh Air," which Paste Magazine describes as:

A unique piece, only this one is for sale. The air you are purchasing is like buying an endless tank of oxygen. No matter where you are, you always have the ability to take a breath of the most delicious, clean-smelling air that the earth can produce. Every breath you take gives you endless peace and health. This artwork is something to carry with you if you own it. Because wherever you are, you can imagine yourself getting the most beautiful taste of air that is from the mountain tops or fields or from the ocean side; it is an endless supply.

Interview With Aimee Davison, Who Bought A $10,000 Work Of Non-Visible Art, James Franco's New Art Project: The Museum Of Non-Visible Art, Woman Pays $10,000 For 'Non-Visible' Work Of Art und hier, was ich von diesem Projekt insgesamt halte: Perri Air. (via Geekosystem)