Media-Theory animated feat. Hall, Said, Barthes, Chomsky, McLuhan

Schicke, fünfteilige Serie von Al Jazeera mit animierten Klassikern der Medientheorie. Barthes über die Interpretation der News-Medien, Edward Said über Stereotypen, Stuart Hall über Repräsentation, Chomsky über sein Manufacturing Consent und – natürlich – McLuhan über die Medien-Massage.

MARSHALL MCLUHAN - Digital Prophecies: The Medium is the Message

In the 1960s, way before anybody had ever tweeted, Facebook Live-d or sent classified information to WikiLeaks, one man made a series of pronouncements about the changing media landscape. His name was Marshall McLuhan and you’ve probably heard his most quoted line: “The medium is the message”.

NOAM CHOMSKY - The 5 Filters of the Mass Media Machine

According to American linguist and political activist, Noam Chomsky, media operate through 5 filters: ownership, advertising, the media elite, flak and the common enemy.

STUART HALL - Race, Gender, Class in the Media

Jamaican-British cultural historian Stuart Hall gives us the tools to understand how representation is always imbued with ideology - and how to subvert it.

EDWARD SAID - Framed: The Politics of Stereotypes in News

Palestinian-American literary historian Edward Said showed how the West had the power to represent the colonial ‘other’ - while simultaneously leaving them silent.

ROLAND BARTHES - How to Read the Signs in the News

French philosopher Roland Barthes would have seen the TV screen as a cultural text - there to be read, interpreted, decoded.