Trump riding the Meme-Train

thrump

Offenbar nennen die neorektalen Trump-Fanboys in Reddits /r/the_donald ihren Herrn und Meister seit einer Weile „God Emperor“, natürlich voll ironisch um Leute anzupissen, die solche Dinge wie Wahlen oder Politik tatsächlich ernst nehmen.

Some forum members say “God Emperor” is simply a tongue-in-cheek attempt to rile up Trump opponents who fear he would be a strongman as president. The term is attributed variously to God Emperor characters in the science fiction series Dune and a tabletop game called “Warhammer 40,000.” “We know he can’t literally be one,” wrote member NewJersey908, but the phrase whips people “into a frenzy saying that we literally want a dictator.”

Likewise, The_Donald members also frequently describe Trump as “His Nimbleness” and call each other “centipedes,” apparently a joking reference to a series of YouTube videos that blend footage of Trump with narration of what sounds like a nature show on insects. Yet the bizarre and sometimes vulgar terms common to the forum (their enemies are “cucks,” an abbreviation of the racially charged term “cuckold”) are paired with fringe conspiratorial views.

Then there's this: Decoding the Language of Trump Supporters.

Trump supporters refer to themselves as "nimble navigators" thanks to the above YouTube video, "You Can't Stump the Trump (Volume 4)," posted by Can't Stump the Trump (not affiliated with Trump's official campaign) in October 2015. If you haven't seen the bizarre video mashup yet, it uses audio of what sounds like a nature film about centipedes juxtaposed with video of Trump at a debate, and has more than 800,000 views. "Despite its impressive length, it's a nimble navigator," the voice behind the video says. "And some can be highly venomous. Just like the tarantula it's killing, the centipede has two curved hollow fangs, which inject paralyzing venom. The centipede is a predator." The intent of the video, it seems, is to equate Trump with one of nature's most nimble and deadly predators.

This is also why Trump supporters will call each other "centipedes" and proclaim other candidates to be "stumped!" when they lose to Trump. The phrases really picked up steam when Trump retweeted the video, along with a meme that delighted 4chan users. It was kind of like an internet inside joke come to life.

And this: Trash talk: how Twitter is shaping the new politics.

“The norms have completely gone,” says a US strategist who has worked on the last three Democrat campaigns. “I remember in 2012 we’d try and call Mitt Romney a liar for basically telling lies and David Axelrod [Barack Obama’s chief strategist] would say: ‘Change that to falsehood.’ Trump doesn’t have any of those rules whatsoever. I mean, ‘Delete your account’ was pretty much outside the limits of what Hillary would have done four years ago, but you can’t even compare that to someone who’s retweeting white supremacists and Nazi memes.

We get it, @realDonaldTrump: When a woman stands up to you, you’re going to call her a basket case. Hormonal. Ugly
“To get free media, he has to say stuff that’s reportable, and the level of extreme language is directly linked back to that. They took a conscious decision to make a remark about Mexicans being rapists for his launch to throw a spanner in the works of the other launches. I suspect he doesn’t even particularly have a worldview; it’s driven by a need to feed this publicity machine.” And if that rings a faint bell, then you were probably watching the Brexit campaign unusually closely.

And it's all about the Outrage Memetics:

Taha Yasseri, a research fellow at the Oxford Internet Institute, says the evidence shows tweets using “very extreme words either positively or negatively” are more likely to be shared and thus to lodge a politician’s name in potential voters’ heads – which is half the battle: “A lot of people don’t have much chance to get into the details, and the fact that they hear a name a lot can be enough to persuade them to vote for that person.”

Wir werden sehen, wie sich ein wahllos lügendes Arschloch mit einer „No Fucks Giving“- und Idiocracy/Meme-Strategie schlagen wird.

Ich würde gerne sagen, dass Trump am Ende haushoch verliert, fürchte aber, dass er mit genau dieser Strategie – Dinge sagen, die außerhalb der noch wenige Jahre zuvor gültigen Grenzen des Diskurses liegen, ähnlich wie die AfD – jede Menge bisheriger Nichtwähler aktivieren kann. Ich glaube andererseits aber nicht, dass das ausreichen wird. Fingers crossed.

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