80s Magnet-Alphabets induced Synaesthesia


Die Theorie hatte ich schonmal gehört, jetzt wurde sie in einer Studie zumindest teilweise bestätigt: Die bunten Magnet-Alphabet-Toys aus den 80ern verursachen Synästhesie (oder verstärken eine bereits vorhandene Neigung zur Synästhesie). Ich überlege jetzt, wieviele Simon-Synästheten es gibt, die Musik in Farben sehen können.

Previous studies have shown that, surprisingly, it may be a learned association: a certain Fisher-Price alphabet magnet set manufactured from 1971-1990 directly maps onto some adult synesthetes’ color associations. In the current study, researchers wanted to see just how widespread this similarity was. […]

400 of the participants, or over 6 percent, had letter-color pairings that matched the letters from the Fisher-Price magnet set. The proportion was even higher — 15 percent — for participants born during the toy’s peak popularity, from 1975 to 1980. In one case, a participant born in 1988 matched 25 of 26 of his letter-color pairings to the set.

Discover Magazine: Lots of Cases of Synesthesia Are Based on Alphabet Magnets
PLOSOne: Prevalence of Learned Grapheme-Color Pairings in a Large Online Sample of Synesthetes
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