Gepostet vor 4 Jahren, 11 Monaten in
Schöne Kampagne für NCM Kinos um's Publikum daran zu erinnern, ihre Handys auszuschalten. Hier noch ein Making of der (teilweise) handgemachten Effekte und ein Snip von Creative Applications:
This ‘making of’ documentary shows how the “Dream” was created – new campaign to encourage moviegoers to turn off their mobile device in exchange for a custom mobile phone “dream.” Artisan (part of UVA) used d3 for their content mapping. Using perspective projection amongst other techniques, “The Dream” seems like a great project to show what d3 can do.
d3 is a c++ based framework developed in-house by UVA. Its life began with one of UVA’s first shows for Massive Attack, thereafter evolving into one of the most sophisticated tools for live media performance. Today UVA has a whole team dedicated to d3, both in terms of development and supply to other organisations.